Trend: Experiences. British and Irish audiences are surrounded by movies they can watch without leaving home, making theatrical success increasingly dependent on giving people a compelling reason to choose the cinema. The current box office suggests one particularly effective formula: combine familiar worlds with fresh, immersive experiences. Resident Evil opened at No. 1, Practical Magic 2 followed at No. 2, Shaun the Sheep: The Beast of Mossy Bottom entered at No. 4, while